Lighting Brands & Retailers
Your Permanent Outdoor Lighting System Partner
Build or expand your permanent outdoor lighting product line.
For established lighting brands, regional brands, e-commerce and DTC businesses, and retail buyers building a permanent outdoor lighting range. Coordinate product selection, private-label presentation and channel requirements around one system.
Your growth challenge
A growing regional brand needs more than another light fixture. You need a consistent range, a clear installation method, a customer-friendly control experience and a supplier who can translate market feedback into product decisions.
How G&D SMART supports your brand
| Your objective | What we work on | Value to your business |
|---|---|---|
| Create a distinctive offer | Fixture selection, light effect, mounting format, finish, branding and packaging requirements | A product range built around your positioning rather than a disconnected list of models |
| Support your installer network | System bill of materials, connection drawings, sample setup and installation requirements | A clearer starting point for crew training, installation and service |
| Strengthen the customer experience | Controller selection, App functions and software customization scope | A defined control experience that can be evaluated before launch |
| Expand the range | Landscape fixtures alongside permanent outdoor lights | More outdoor applications to discuss with existing customers |
| Plan repeat orders | Approved sample, specifications, inspection criteria and revision records | A common reference for purchasing, manufacturing and support |
Choose your starting point
Standard range with your commercial requirements
Select existing fixtures, then discuss the installation package, packaging, branding, order quantities and supply schedule.
Product or system adaptation
Bring a target light effect, housing change, mounting need or control requirement. We review the engineering work, samples and validation needed for the proposed change.
A new product program
For a new format or larger retail/OEM program, start with a written requirement covering the customer, channel, features, target cost and launch plan. Explore the OEM/ODM process.
Build your first project brief
- Your target buyer and sales channel
- Product families and installation method
- Desired light effect and control features
- Branding and packaging requirements
- Expected launch quantity, annual volume and timing
Browse the outdoor product range or discuss your brand program.
A practical starting range for your brand
Start with the C5204 24V, nominal 9-inch system, then choose track profiles and finishes for your market. Coordinate module and enclosure branding with a WLED-based or App-based control route. Agree the sample configuration and support documentation before extending the range.
Explore the C5204 system · Compare control routes